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Research and Markets: World Content Filtering Products Market Report
Dublin, Feb 08, 2010 (M2 PRESSWIRE via COMTEX) --
Research and Markets (http://www.researchandmarkets.com/research/cc6245/world_content_filt) has announced the addition of Frost & Sullivan's new report "World Content Filtering Products Market" to their offering.
Frost & Sullivan analyses the current state of the content filtering industry, looking at drivers and restraints for growth, pricing, distribution, technology, legislation, demand and geographical trends. Following form those, market growth for regional and market segments is forecasted. In addition, an in-depth analysis of the competitive situation including vendors' market shares is performed, along with detailed profiles of the key vendors in the industry.
Content Filtering Products Market: Market Restraints Ranked in Order of Impact (World), 2009-2015
- Economic Down Turn & Budget Restraint
- Content filtering technologys inability to keep up with hacker technology
- High false positive rate
- The technology can cause bottlenecks in the network
- Managers believe that employees are responsibility enough to manage their own time
- Subscription renewal and equipment upgrades
- Companies have more immediate security and infrastructure requirements
- Network administration headaches
- Privacy Concerns
Market Restraints
- As the world economy continues to undergo an economic meltdown, network administrators and managers are finding it difficult to justify IT budgets that are requesting network security upgrades and new deployments. On the other hand with the rising enforcement of industry and federal regulations such as PCI-DSS and SOX, corporation of all sizes will be forced to find funding for security technology in order to avoid hefty fines and damage to their brand name that result from data breaches and public law suits.
- Hacking technology continues to evolve and enhance therefore causing havoc for content filtering solution vendors. Content filtering solutions are reactive solutions to yesterdays hacking technology. For example, current filtering technologies employ reputation engines that scan web pages for malicious content, gray or black list pages and IP(s) found with such content. However, recent hacking technology can detect scans and quickly remove malicious content before it is detected thereby avoiding being gray or black listed. Technology like behavior analysis is being implemented to tackle new threats.
- High false positive rate continues to be problematic for employees, researchers and educators who are attempting to effectively leverage the Internet for business-to-business transactions, secondary research and to educate students. For example, medical researchers or students can become frustrated by false positives that prevent them from accessing needed content due to the blocking of explicit words that may normally be used as medical terms.
- Filtering products that are placed in line to filter inbound and outbound network traffic sometimes pose latency issues or bottlenecks in the network. Chief executives or chief information officers (CIO) are less likely to invest capitol into content filtering solutions as a result of loss of revenue from the bottlenecks in the network.
- Many companies believe that employees are responsible to manage their own time and they do not want to appear to be overbearing towards their staff hence the belief to implement this technology would suggest otherwise. The corporate debate of the expenses and dangers of monitoring or not to monitor Internet usage is likely to remain as a market restraint throughout the forecast period.
- Vendor lock-in subscription renewal costs continues to be a restraint due to additional financial investment that are required for the hardware and software upgrades.
- Currently companies have more immediate security and infrastructure requirements such as antimalware and firewalls. The solutions also brings in an immediate return on investment as companies lower its potential risk for any type of data breach. The market will currently see this as a restraint as Chief Information Officers (CIOS) place content filtering on the least importance solution to implement.
- CIO and network managers are still dealing with reduced IT budgets, which usually equate to a reduction in IT staff and training hence, CIOs and network managers are more likely to campaign against any additional equipment, which will require integration to an existing network infrastructure, additional monitoring and maintenance.
- Privacy concerns from employees continues to be a concern, therefore businesses are reluctant to implement, but with strict compliance regulations this restraint will remain low through 2015.
Major Market Findings
- As from last years report, software continues to make up the bulk of the revenues while at the same Software as a Service (SaaS) is growing rapidly due to the need for cost effective and agile security services.
- Appliances continue to be the mainstay of security services for the network. However, software and SaaS solutions are becoming more attractive in the market. Software solutions are becoming more attractive since companies do not have to purchase high cost network appliances.
- In terms of market verticals the banking & financial, government, healthcare and technology verticals makeup the major sectors for content filtering sales. The aforementioned verticals are required to have some form of content filtering technology in place to be compliant with corporate, industrial and government regulations such as an acceptable use policy, PCI-DSS and HIPPA. However all other major market verticals such as manufacturing & retail and education also need content filtering solution to be in compliance with similar regulations and legislation. This is also important for the education vertical due to CIPA legislation.
For more information visit http://www.researchandmarkets.com/research/cc6245/world_content_filt
CONTACT: Laura Wood, Senior Manager, Research and Markets
Fax: +1 646 607 1907 (US)
Fax: +353 1 481 1716 (Rest of World)
e-mail: press@researchandmarkets.com
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