|[January 22, 2013]
Medikly Brings Unique Twist to Virtual Meetings
NEW YORK --(Business Wire)--
Medikly, Inc. (Medikly),
a leading software-as-a-service (SaaS (News - Alert)) technology provider for
pharmaceutical brands and agencies, today announced the addition of
Virtual Panels to its core platform. Through its cloud-based platform,
Medikly combines a suite of social listening, reporting, and data
visualization tools with big data analytics to help healthcare marketers
better understand, reach, and engage physicians.
"Existing virtual meeting solutions essentially all provide the same
functionalities and do little in measuring the impact that drives or
demonstrates business value to pharma and medical device companies,"
said Venkat Gullapalli, MD, Founder and CEO, Medikly. "With our
platform, we're setting a new baseline and raising the bar on how
quickly virtual panels can be implemented and how to measure and gain
insights on participant engagement with content and each other. These
insights are the true value that healthcare marketers seek through
What differentiates Medikly's Virtual Panels is the integration between
the platform's robust set of engagement analytics and its online meeting
capabilities, allowing pharma and medical device companies and their
Quickly and securely conduct online HD meetings,
Automate all aspects of meeting management, from invitations to
Understand who is paying attention,
Identify influencers in real-time, and
Track real-time participant sentiment.
Designed for ease-of-use, Virtual Meetings decrease costs, increase
engagement, improve collaboration, and make it possible for marketers to
deploy their advisory programs, KOL meetings, and internal collaboration
programs in new ways. Meetings conducted using the Medikly platform can
also be recorded and archived, stored in the cloud, or published
directly to Youtube.com.
"Imagine being able to quickly create virtual meetings, understand and
gauge attentiveness, who is influencing whom to what degree, and how
your participants feel about the content being discussed," said Karl
Schmieder, Chief Strategic Officer, Medikly. "This is what virtual
meetings have been missing and what our life sciences and pharma clients
have been requesting."
Medikly is pharma's first and only unified, cloud-based platform that
helps brands better reach, engage, and understand physicians across
multiple touchpoints. Medikly's platform goes beyond current technology
solutions by delivering deeper content, interactive experiences, and a
robust set of measurable and actionable big data analytics. For more
information, visit www.medikly.com
or email firstname.lastname@example.org.
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