The new offering is specially designed to help mid-sized retailers, catalogers and brand manufacturers achieve greater efficiency and at the same time gain more revenue and brand value.
MarketLive Intelligent Commerce demonstrates the company's time-proven eCommerce acumen in three essential commerce areas: hosted commerce technology, applied commerce solutions and a powerful network of merchants, technology providers and experts.
Electronic commerce, generally known as e-commerce is the exchange of business information using Electronic Data Interchange (EDI) and related technologies. With nearly 15 years of experience in the industry, MarketLive has been focusing in building eCommerce businesses. Right from initial site design and all through site launch and the ongoing management of marketing, merchandising, and performance management activities, MarketLive has been helping companies meet their ongoing eCommerce objectives.
The MarketLive Intelligent Commerce Platform (ICP) includes the MarketLive eCommerce Platform, MarketLive Managed Commerce Infrastructure and integrated partner technologies for highly differentiated and richly functional eCommerce sites.
"Building merchant success through integrated technology and service offerings is the hallmark of MarketLive's history. With more than 100 merchants and more than 160 sites, MarketLive effectively serves as a hub of commerce technology and strategy innovation,” said Mark Pierce, chief executive officer at MarketLive.
Pierce mentioned that MarketLive Intelligent Commerce is the industry's first Commerce-as-a-Service offering, helping merchants to have access to highly integrated technologies and solutions that will allow them to compete and evolve their sites into next-generation eCommerce businesses.
MarketLive also announced the launch of new products and services in each of the three key areas of MarketLive Intelligent Commerce, where advanced MarketLive Intelligent Commerce Platform (ICP) and third-party technologies are delivered through the new MarketLive enterprise-class Managed Commerce Infrastructure.
Added to this, new advanced strategy-wrapped technologies are available on a subscription basis, which enable mid-sized merchants to capitalize on effective technologies and practices.
Apart from this, the company has also announced a new facilitated, members-only online forum, which allows MarketLive merchants, developers, partners and experts share ideas, drive innovation and exchange technologies for the platform.
"Providing our customers with critical business insights that will lead to sales growth is exactly the principle that MarketLive was founded on," said Ken Burke, chairman and founder of MarketLive.
Jai C.S. is a contributing editor for TMCnet. To read more of Jai's articles, please visit his columnist page.Edited by
Jessica Kostek