CaaS Featured Article

Mapping Analytics Deploys CallidusCloud's LeadFormix Marketing Automation Solution

September 12, 2012

Callidus Software (News - Alert), a specialist in sales effectiveness and cloud computing, signed a new agreement with Mapping Analytics, a provider of sales territory optimization and alignment software and services, to use its LeadFormix marketing automation solution.

Businesses today are seeking for a solution that will help them identify and qualify sales opportunities by measuring the online behavior of prospects. LeadFormix is a comprehensive marketing automation platform that helps one to create and manage effective marketing campaigns.

Designed for Inside Sales, Marketing and Web Optimization teams, the LeadFormix solution provides an easy-to-use, collaborative SaaS (News - Alert) platform to maximize their sales pipeline growth.

The platform provides real insight into a website visitor's intent, deriving actionable intelligence to convert a visitor into a qualified sales lead.

Moreover, with effective collaboration methodologies, the solution enables knowledge sharing within communities across an organization's internal and external networks to bridge the gap between sales and marketing and help boost revenue.

LeadFormix is delivered as part of CallidusCloud's sales and marketing suite, a SaaS suite designed to help businesses drive enterprise engagement, sales performance management and sales effectiveness throughout the sales cycle with award-winning, multi-tenant cloud software.

CallidusCloud offers the following SaaS and mobile solutions: candidate assessment tests for hiring, video interviews, marketing automation, quotes and proposals, sales enablement, sales coaching, sales commission management, learning management and content authoring, underpinned by analytics and enterprise gamification.

Mapping Analytics is the technology specialist in mapping and analytics services and solutions, including Customer Profiling, Market Potential Analysis, Trade Area Development and Sales Territory Design.

Back in 2011, CallidusCloud and Mapping Analytics had associated to extend the Monaco On Demand SPM suite’s class-leading territory management capabilities with a powerful mapping visualization solution that promotes territory alignment across regions.

In related news, CallidusCloud announced that ExpeData, an enterprise digital writing solutions and services provider, has selected CallidusCloud's LeadFormix marketing automation solution to deliver more sales opportunities.

Want to learn more about the latest in communications and technology? Then be sure to attend ITEXPO West 2012, taking place Oct. 2-5, in Austin, TX. Stay in touch with everything happening at ITEXPO (News - Alert). Follow us on Twitter.




Edited by Braden Becker

Article comments powered by Disqus

Related CaaS Articles

NTT Communications Soon to Release Arcstar UCaaS Microsoft Type

NTT Communications, the largest telecommunications company in the world and headquartered in Japan, recently announced that it has partnered with Microsoft Japan to launch a new unified communications cloud service in its home country. [ Read More ]
03/31/2015

Arrow Systems, 8x8 Get Together on New Cloud Tools for Business

Cloud-based communications have been winning a lot of attention lately for the versatility and power that such systems can bring to the field; the progress of these tools is a field worth paying attention to. A new development is likely to bring in plenty of new tools for users, as 8x8 announced a new agreement with Arrow Systems Integration, bringing the two firms' slate of tools together in one handy package. [ Read More ]
03/31/2015

Avaya Receives NorthFace Scoreboard Award from Omega Management

Avaya announced on Monday that Omega Management had given it the NorthFace Scoreboard (NFSB) Award for Customer Service Excellence for 2014. According to Omega, it reviews customer satisfaction survey results from more than 500 companies to determine which companies will earn the award. In order for a company to be considered for the award, it must complete and submit Omega's NFSB Questionnaire, which evaluates the company's survey methodology. [ Read More ]
03/24/2015

NetFortris Targets Retailers with New Cloud Communications Bundle

Retail business may understand the benefits and cost advantages of cloud communications solutions, but many are reluctant to adopt these offerings due to fear of complicated setup and maintenance. Yet many retailers would greatly benefit from the convenience, low price point and incredible flexibility of cloud offerings. [ Read More ]
03/23/2015

Events

Weekly Live Demo
CaaS Small Center

Register Today!


Weekly Live Demo
Contact Center Solutions

Register Today!