CaaS Featured Article

Mapping Analytics Deploys CallidusCloud's LeadFormix Marketing Automation Solution

September 12, 2012

Callidus Software (News - Alert), a specialist in sales effectiveness and cloud computing, signed a new agreement with Mapping Analytics, a provider of sales territory optimization and alignment software and services, to use its LeadFormix marketing automation solution.

Businesses today are seeking for a solution that will help them identify and qualify sales opportunities by measuring the online behavior of prospects. LeadFormix is a comprehensive marketing automation platform that helps one to create and manage effective marketing campaigns.

Designed for Inside Sales, Marketing and Web Optimization teams, the LeadFormix solution provides an easy-to-use, collaborative SaaS (News - Alert) platform to maximize their sales pipeline growth.

The platform provides real insight into a website visitor's intent, deriving actionable intelligence to convert a visitor into a qualified sales lead.

Moreover, with effective collaboration methodologies, the solution enables knowledge sharing within communities across an organization's internal and external networks to bridge the gap between sales and marketing and help boost revenue.

LeadFormix is delivered as part of CallidusCloud's sales and marketing suite, a SaaS suite designed to help businesses drive enterprise engagement, sales performance management and sales effectiveness throughout the sales cycle with award-winning, multi-tenant cloud software.

CallidusCloud offers the following SaaS and mobile solutions: candidate assessment tests for hiring, video interviews, marketing automation, quotes and proposals, sales enablement, sales coaching, sales commission management, learning management and content authoring, underpinned by analytics and enterprise gamification.

Mapping Analytics is the technology specialist in mapping and analytics services and solutions, including Customer Profiling, Market Potential Analysis, Trade Area Development and Sales Territory Design.

Back in 2011, CallidusCloud and Mapping Analytics had associated to extend the Monaco On Demand SPM suite’s class-leading territory management capabilities with a powerful mapping visualization solution that promotes territory alignment across regions.

In related news, CallidusCloud announced that ExpeData, an enterprise digital writing solutions and services provider, has selected CallidusCloud's LeadFormix marketing automation solution to deliver more sales opportunities.

Want to learn more about the latest in communications and technology? Then be sure to attend ITEXPO West 2012, taking place Oct. 2-5, in Austin, TX. Stay in touch with everything happening at ITEXPO (News - Alert). Follow us on Twitter.




Edited by Braden Becker

Article comments powered by Disqus

Related CaaS Articles

ScanSource to Provide Plantronics Device-as-a-Service Pro for CSPs

Innovations in cloud technology are allowing service providers to offer almost every imaginable IT solution without the capital and operational expenditure of legacy systems. [ Read More ]
05/28/2015

Polycom Business Phones Now Available with NetFortris UC Platform

NetFortris recently announced that it would start offering PolyCom VVX Series Business Media phones with its UC-Ready Cloud Communications Platform. The new line of phones gives NetFortris more variety in the phone selection it offers to customers and allows them to have a turnkey UC solution. [ Read More ]
05/27/2015

Wheelings & Dealings: Yappn Purchases Ortsbo Patent and E-commerce Language Services Assets

Yappn has been moving quickly to expand and along with its wheelings and dealings the company is looking toward release of what it says are a number of solutions it is testing that enable single language online storefronts to effectively market, sell and support their global Etailing efforts. It also says it is expecting to soon deliver its framework for commercial revenue programs. [ Read More ]
05/26/2015

Wheelings & Dealings: Switch Communications Closes with $35 Million in Series C Funding

Switch Communications Inc. is a startup company based in San Francisco that had a public launch at the beginning of this year. The company is focused on unified communications-as-a-service (UCaaS) and just about four months ago it made its cloud-based communications suite generally available. Since launching, the company released products such as Nosh, NoshList, Jotly, and UberConference, which allows you set up and host conference calls from your smartphone. [ Read More ]
05/22/2015

Events

Weekly Live Demo
CaaS Small Center

Register Today!


Weekly Live Demo
Contact Center Solutions

Register Today!