CaaS Featured Article

Twilio Steps Up to Bring Free Cloud to Hurricane-Hit Businesses

November 05, 2012

The after effects of Hurricane Sandy are still being felt throughout a large portion of the New England area, and as such, plenty of service disruption--from power to phone and beyond--is still taking place. But one company, Twilio (News - Alert), is looking to not only help out but also provide a critical point about just how important cloud services can be in a disaster. To that end, they're offering free phone service to businesses hit by Sandy until normal service can be restored.

Twilio is a cloud communications service, and one of the major names in the field, so the offering will be welcomed by those affected. But Twilio's not just bringing basic service, they'll also be bringing along a variety of extra features with those free phone numbers. Included in the roster of extra services that will come along with the phone numbers are voice mail services, call queuing, call forwarding, and several more besides.

When affected businesses sign up with Twilio--which they can do by either calling or texting Twilio at (718) 412-1334, or e-mailing Twilio at the account they've set up for hurricane victims, hurricane@twilio.com--they will be able to automatically reroute calls made to their landline number, which may be out entirely, to their new cloud-based number. Previously, businesses were forced to forward calls only to a single phone, be it landline or mobile, leaving frustrated customers dropping messages into personal voice mail boxes or just getting a busy signal. With Twilio's service, businesses get a lot more flexibility, so customers of those businesses get access to the people they need to speak to at those businesses.

Twilio's nature as a cloud-based service provider, according to Twilio CEO Jeff Lawson, gave them the opportunity to provide a valuable service to hard-hit businesses since Twilio's service isn't quite so dependent on local conditions, but rather, more on the conditions where Twilio is located. Since Twilio is located in San Francisco, they're currently in much better shape overall than portions of New York.

The services will be provided "for the duration of the area's recovery", and those businesses who discover the advantages inherent in a cloud-based system will likely be invited to carry on their service at standard rates. This makes the situation a win-win for both Twilio and the New York businesses who carry on. But since Twilio actually has a fair amount of competition in the sector, businesses might elect to carry on with cloud-based telephony and the like, but not necessarily with Twilio.

Either way, Twilio had quite the idea offering up its services in such a fashion, and it's an idea that will likely be welcomed by businesses in the area. Cloud-based services have a lot of advantages, and the help they provide in disaster planning and business continuity are just two important points among many that Twilio is likely out to underscore with its offering of free service.




Edited by Brooke Neuman

Article comments powered by Disqus

Related CaaS Articles

PricewaterhouseCoopers Becomes Latest Apps for Work and Google Cloud Platform Partner

The cloud marketplace is getting extremely competitive as major players in the IT industry continue to provide services in this environment. While Amazon's AWS still leads the pack, Google, Microsoft, IBM and others are making sizeable investments to overtake Amazon. This has resulted in a price war that is benefiting individual consumers and organizations of all sizes. [ Read More ]
10/30/2014

CounterPath Awarded Patent on Cross-Network UC

CounterPath Corp. has received a patent that has to do with enabling a seamless user experience by converting the communication features of one network to comparable features of another. This allows users can stay connected among cellular and other wireless networks. The company announced the award of patent No. US 8848880 today. [ Read More ]
10/29/2014

NXP Implements FIDO U2F for Accessing Consumer Cloud Services

One of the biggest roadblocks to cloud technology adoption was the issue of security. In light of Edward Snowden's revelation about the activities of the NSA, that apprehension grew even stronger as organizations around the world began to question the merits of full cloud deployments. But new policies from the NSA and the Obama administration as well as improved security measures by service providers have alleviated some of the hesitation resulting in higher migration to the cloud. NXP Semicondu… [ Read More ]
10/28/2014

The Costs and Benefits of Hosted Unified Communications

As noted at the top, this will enable you to make fact-based business cases for moving to hosted UC in way that fits into your organization's needs and budget. It should also be noted that if you missed our previous two webinars, you can find the links to the replays at Don't Miss Out On UC!, and [ Read More ]
10/27/2014

Events

Weekly Live Demo
CaaS Small Center

Register Today!


Weekly Live Demo
Contact Center Solutions

Register Today!