OnRelay, a cellular fixed mobile convergence (FMC) software provider, has reportedly launched a partner program for its mobile PBX in the Cloud product.

In a release, company officials say OnRelay has become the first Unified Communications (News - Alert) provider to offer partners a fully cloud-based Mobile PBX for resale as Software as a Service (SaaS).


Twenty companies have reportedly pre-registered with the program to certify for resale in the UK, Nordics, Benelux and USA.

OnRelay’s Mobile PBX (News - Alert), Unified MBX (UMBX), is an all-software, turn-key office phone system, designed with the mobile phone as the primary extension.

OnRelay officials said that combining a leading open source IP PBX platform with proven cellular FMC software, UMBX provides converged telephony without the expense of premises-based hardware.

OnRelay’s (News - Alert) new cloud Partner Programme offers UMBX hosted in Amazon’s Elastic Compute Cloud (EC2).

Company officials claim that the SaaS (News - Alert) model allows channel partners to capitalize on the growth of Mobile PBX, without expenditure on hardware or software licenses. Partners can resell UMBX as a monthly service, and launch “plug and play” hosted customer instances on demand.

“UMBX is a brilliant system that enables true Unified Communications without the huge costs attached,” said James Chirunga, CEO of Riverdale Voice and Data, UK, in the release.

Chirunga said that the hosted software provides a complete voice system for any combination of mobile phones, SIP desk phones and PC softphones.

“It’s a perfect fit for our small to medium business customers who look to us for cost-effective convergence,” he said.

Ivar Plahte (News - Alert), CEO, OnRelay, said the company is delighted to be the first to offer a cloud-based Mobile PBX, allowing the partners to quickly and cost efficiently launch a high availability service.

“The innovative combination of UMBX software and cloud computing meets businesses’ needs for reduced PBX infrastructure costs, while making staff more productive with feature-rich mobile unified communications,” said Plahte.

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